Dr. Mantonakis in the Globe and Mail
Research by Dr. Mantonakis on the fluency of a winery's name and the impact it has on evaluations of wine - "If the wine is hard to pronounce, is it worth more?"
Research by Dr. Mantonakis on the fluency of a winery's name and the impact it has on evaluations of wine - "If the wine is hard to pronounce, is it worth more?"